The free will not

I was reading a post on the Dilbert Blog about whether free will exists and here's where my synapses took me. People say advertising is an example, a tool, an enabler a (insert choice word here) of freedom of choice, but is it? Doesn't advertising compel you to buy the things that are available? Doesn't it sell you the illusion of free will? Advertising sells dreams. And as much as we'd like to believe dreams free us, I think they bind us. Feel free to share your thoughts. Freely.