Newtail #3: Beausage

I agree, it's not a new blog. It's more like a new concept. I didn't come up with it. In fact, most of the things I come up with, I don't. They're already there, just waiting to be discovered. Much like beausage. Beausage is a neord born out of 'beauty' and 'age'. It's what you get from using a great product for a long time. It's what you don't get out of superficial things. Wisdom is a kind of beausage. Patina is not. The next time you have to write a brief, see if you can nourish it with some beausage.